Creating a website is an important step for any business or personal brand. But before ordering development, it’s important to understand what kind of website you need. There are many options: landing pages, corporate websites, online stores, and blogs. In this article, we’ll discuss how to choose the right website for your needs.
A website is more than just an online business card. It’s a tool for:
If you choose the wrong format, your website may not produce results. For example, an online store is difficult to build on a landing page, and a blog is no substitute for a corporate portal.
A one-page website for advertising a specific product or service. Perfect for demand testing or launching a promotion.
A simple resource with basic information: contact information, company description, and services. Good for small businesses and freelance professionals.
Suitable for companies that want to present their brand, services, case studies, and news. This type of website builds trust and improves their image.
A functional website with a catalog, shopping cart, payment, and delivery options. The primary goal is online sales. A specialized type of online store is a catalog. In this case, there is no functionality for placing orders or paying on the website. The website serves to showcase products. Orders can be placed, for example, through a operator.
A format for publishing articles, promoting through content marketing and SEO. Often combined with other website types.
A website with personal accounts, course payment options, and built-in learning modules. Often, the courses themselves are hosted on separate platforms (GetCourse, Prodamus XL). In this case, the website serves as a showcase that integrates with the educational platform.
Choosing the right website type is the foundation of a successful online business. Before ordering, define your objectives, goals, and strategy. Then, you can choose a format that will truly deliver results.
Want help choosing and creating a website? Contact me – I’ll suggest the best option for your business.